Morning Moon & Night
Industry
Lifestyle
Client
Morning Moon and Night LLC
Start Date
Apr 2024
Play store URL
App store URL
Community Planning for Sacred Moments
A spiritual calendar and lifestyle planner designed for modern observance, daily organization, and joyful community sharing.
This all-in-one app blends religious life, personal planning, and meaningful sharing with a beautifully simple user experience. Users can manage their calendars, plan Shabbat and holiday meals, track to-dos and groceries, and stay connected through recipes, quotes, and shared preparations.
To support observance, organization, and social engagement across the year, the app offers:
- Jewish and secular date display with automatic holiday recognition
- Custom Shabbat planner with guest lists, menus, shared recipes, and candle/Havdalah times
- Per-holiday dynamic layouts and data parsed from admin-configured JSON
- Collaborative recipe threads with comments, media, and push notifications
- Secure onboarding with progression state and deep integration of backend logic
- Real-time dashboard updates for to-dos, quotes, grocery, and calendar items
- iOS and Android calendar sync with permission-based controls and native fallback handling
- AdMob-based monetization system driven by backend flags for flexible placement.
Built for observant households and communal-minded users, the app honors tradition while offering flexible, intuitive tools that simplify everyday life. From syncing candles and calendars to collaborative holiday planning, every detail is designed to reduce mental load while enhancing connection and clarity.
What We Delivered to Meet Complex Product Demands
- Dual-Calendar Intelligence : Bridged secular and Jewish calendars in real time, detecting holidays locally and deep-linking to details—one lookup, zero user math.
- Dynamic Daily Quote Engine : Removed stale content risk by letting admins schedule quotes; client side fetches once per day, caching to spare bandwidth and API calls.
- Seamless Onboarding Flow : Eliminated first-use abandonment by persisting tutorial progress in encrypted storage; auto-restores the exact screen so newcomers finish the three-step onboarding guide uninterrupted.
- Smart To-Do Snapshot : Surface-ranked today’s tasks, respecting user-chosen categories and limits, so the dashboard stays actionable instead of overwhelming.
- Laser-Focused Grocery Preview : Filtered out purchased items on the fly, giving shoppers a live “still needed” list without extra taps or screen changes.
- User-Controlled Categorization : Let users mint and assign categories, then cached filter states locally to make personalized task slicing instant.
- Streamlined Grocery Manager : Tackled list bloat by supporting one-tap purchase toggles and batch deletion, backed by lightweight state persistence for offline use.
- Unified Calendar View : Aggregated events, meals, and wellness logs per date in one scrollable timeline, erasing the need to jump between modules.
- Cross-Platform Calendar Sync : Decoupled device differences: used Icelander on iOS, native Google APIs on Android—both gated by granular permissions to avoid surprise data leaks.
- Frictionless Manual Event Entry : Designed a minimal form for ad-hoc events with attendee chips and internal calendar tagging, deliberately skipping recurrence complexity.
- Modular Meal & Health Logs : Divided meals and wellness notes into discrete, date-keyed records, enabling simultaneous edits without merge conflicts.
- Adaptive Shabbat Timing : Safeguarded against API outages by falling back to user-entered sunset; computes candle-lighting and Havdalah automatically, freeing users from manual math.
- Comprehensive Shabbat Meal Planner : Handled guests, menus, recipes, ingredients, and media in isolated sub-modules; enforces “no template” mandate to keep flows user-driven.
- Config-Driven Holiday Engine : Parsed admin-curated JSON to auto-render holiday screens, allowing yearly updates without shipping a new build.
- Per-Holiday Logic Layer : Reused Shabbat components but injected holiday-specific rules, ensuring each festival feels bespoke while code stays DRY.
- Isolated Festive Data Stores : Prevented accidental cross-date bleed by namespacing every meal, recipe, and guest list under a unique holiday/shabbat key.
- Real-Time Collaboration Alerts : Fired push notifications on shares, comments, and recipe changes, keeping invitees in sync without polling.
- Secure Admin Console : Gave authorized staff fine-grained control over holiday dates and quote rotations, with role-based gating to protect production data.
- Targeted AdMob Integration : Enabled revenue without UX compromise by toggling ad slots via backend flags—no code change required to relocate or remove ads.
Streamlined Cashback Logic
Built centralized cashback engine supporting brand-specific rates, bonuses, guidelines and reward tiers.
Brand-Level UX Requirements
Delivered per-brand custom visuals and purchase flows with dynamic layouts.
Multiple Payment Methods
Implemented dynamic payment gateway switching, including Google Pay and Apple Pay support, with flexible method-based logic.
Engagement with Offers
Introduced Instagram-style stories with time-sensitive brand promotions.
Cashback Tracking
Delivered real-time cashback summaries, purchase timelines, and transparent history logs.
Reward Redemption
Simplified redemption process with seamless integration to Apple Wallet and Google Pay.
Cashback Incentives
Designed gamified scratch cards and refer-to-earn rewards tied to brand behavior.
Social Interaction
- Built a full in-app community with posts, likes, comments, and brand-consistent UX.
Exclusive Travel Deals
- Added cashback on hotel bookings to offer a unique, cross-industry reward experience and enhance user engagement.
Structured User Posts
Integrated rich text editor with formatting, image embeds, and link previews.
User Drop-Off During Offers
- Tracked interaction flows with Mixpanel to optimize events and funnels.
AI-Driven Content Moderation
Implemented AI moderation with customised guidelines to ensure safe and relevant content.
